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    Are doulas covered by insurance? It depends on where you live

    Are doulas covered by insurance? The short answer is yes. But unfortunately, it’s not that simple. Insurance-covered doula services are relatively new: A benefit that didn’t exist nine years ago when I first learned about doulas. 

    Flourish Care helps expecting parents and their newborns thrive

    Flourish Founder Melissa Bowley Published In the Journal Of Perinatal And Neonatal Nursing (JPNN)

    Newport, RI – June 1, 2021 – The Flourish Collective is pleased to announce the Flourish Collective executive team co-authored an article published in the April/June 2021 – Volume 35 – Issue 2 of The Journal of Perinatal and Neonatal Nursing (JPNN). 

    The article, ”Innovations in Maternal Health Education: The Flourishing Families Virtual Education Partnership,“ explored the reasons why hospital-based childbirth classes are outdated and introduced a new educational model during the COVID-19 crisis. Elisabeth D. Howard, Ph.D., CNM, FACNM, Melissa Bowley and Salil Patel, MD, were co-authors.

    The Challenges of Traditional Childbirth Education Classes

    Hospital-based childbirth classes were created in the 1960s for a different generation of parents. Though the needs of parents have changed significantly since then, childbirth education has not shifted. Additionally, only 18% of pregnant women in the United States attend childbirth classes, most of which are offered at hospitals.

    ”It is well known that today’s parents are different from previous generations. In earlier generations, two-parent households were the norm, and mothers usually worked inside the home caring for their children and managing their households. Today, many mothers work outside the home, and parents are in a range of relationship types, and families are from many different ethnic backgrounds. So it makes sense to update traditional hospital-based childbirth classes,“ said Elisabeth D. Howard, Director of Nurse Midwifery in the Department of Obstetrics and Gynecology at Women & Infants Hospital of Rhode Island and The Warren Alpert Medical School of Brown University.

    In addition, hospital-based education focuses on childbirth and the prenatal period; though recent research shows that continuing education after childbirth improves maternal and child outcomes in the postpartum period.

    The Origins of the Flourishing Families Virtual Education Partnership

    When COVID-19 hit, Liz and Melissa had the opportunity to reinvent the childbirth and parenting educational experience. The pandemic halted in-person classes at hospitals. Recognizing that families needed support, especially during a pandemic, the Flourish Collective partnered with Women & Infants Hospital in Providence, RI, to create The Flourishing Families Virtual Education Series.

    The collaboration brought together OBGYNs, pelvic floor physical therapists, birth doulas, lactation counselors and other childbirth and postpartum specialists to deliver free virtual education to new and expecting parents. The professionals gave talks and answered new and expecting parents’ questions through online educational sessions. 

    Moreover, the panels ”worked to provide families with real-world, culturally congruent, family-centered education and support interwoven with engagement and, ultimately, action,” 

    The Impact of the Virtual Education

    Each event received between 100 and 200 registrations. Since March of last year, over 1200 families have attended the virtual events from across the country. ”The result was a quadrupling of participation rates for maternal education…compared with their traditional [hospital-based] educational programs,“  the JPNN article pointed out.

    The Final Word

    The Flourishing Families Virtual Education Series was a success. “We strongly believe that collaborating with the community to provide real-world education and making it accessible to all families will have a profound impact on maternal health outcomes in this country. Families want to see and hear from those who have been in their shoes and allow a forum to get their questions answered.” said founder Melissa Bowley about continuing to offer the free virtual educational series.

    About the Flourish Collective

    The Flourish Collective was started with a vision to fill the gap in maternal healthcare and make wellness accessible to all moms. The Flourish Collective launched its first product, Flourish Care Baby Registry, in 2020, a first-of-its-kind platform where expecting parents can register for pregnancy, birth, and postpartum support in addition to essential products for mom and baby. Learn more at www.theflourishfund.com.

    1 Howard, Elisabeth D. PhD, CNM, FACNM; Bowley, Melissa BS; Patel, Salil MD Innovations in Maternal Health Education, The Journal of Perinatal & Neonatal Nursing: April/June 2021 – Volume 35 – Issue 2 – p 110-113 doi: 10.1097/JPN.0000000000000566

    2 Howard, Elisabeth D. PhD, CNM, FACNM; Bowley, Melissa BS; Patel, Salil MD Innovations in Maternal Health Education, The Journal of Perinatal & Neonatal Nursing: April/June 2021 – Volume 35 – Issue 2 – p 110-113 doi: 10.1097/JPN.0000000000000566

    CONTACT: Aliza Friedlander

    [email protected]

    Melissa Bowley Presents at the ACNM 66th Annual Meeting

    Newport, RI – May 23, 2021 – The Flourish Collective is pleased to announce that its founder Melissa Bowley co-presented at the American College of Nurse-Midwives (ACNM) 66th Annual Meeting & Exhibition, which was held online this year. Melissa and Elisabeth D. Howard, Director of Nurse Midwifery at Women & Infants Hospital in Providence, RI, delivered the “Flourishing Families Project: Socializing the Maternal Health and Educational Experience” session.

    Their presentation centered around how COVID-19 has highlighted the need to revamp childbirth education for new and expecting families to address disparities in maternal health outcomes. Melissa and Elisabeth presented a new educational model: The Flourishing Families Virtual Education Partnership.

    The Challenges of Traditional Childbirth Education Classes

    Hospital-based childbirth classes were created in the 1960s for a different generation of parents. Though the needs of parents have changed significantly since then, childbirth education has not shifted. 

    In addition, hospital-based education focuses on childbirth and the prenatal period; though recent research shows that continuing education after childbirth well into the fourth trimester improves maternal and child outcomes in the postpartum period.

    The COVID-19 pandemic halted in-person childbirth education classes at hospitals. Recognizing that families needed support, especially during a pandemic, the Flourish Collective partnered with Women & Infants Hospital in Providence, RI, to create The Flourishing Families Virtual Education Series. “We heard from many pregnant and postpartum women that they felt isolated, had lots of concerns and questions, and they wanted to hear from experts and mothers who had similar experiences to them. We talked about  topics that were selected based on requests including breastfeeding, infant sleep, building your birth and postpartum support team, fitness, nutrition and more,” said Melissa Bowley, the Founder of Flourish Collective Inc.

    The collaboration brought together OBGYNs, pelvic floor physical therapists, birth doulas, lactation counselors and other childbirth and postpartum specialists to deliver free virtual education to new and expecting parents. The professionals gave talks and answered new and expecting parents’ questions through online educational sessions. 

    “Placing education within the community it serves and decentralizing authoritative knowledge to include doulas, birth workers, friends, families and providers builds capacity and strengthens individuals and communities. It provides opportunities for connection, mentorship and participatory action,” Elisabeth said. “We believe this leads to higher self-efficacy within marginalized populations and ultimately results in better health outcomes such as initiation of breastfeeding, lower rate of preterm birth, and lower C-section rate,” she added.

    The Flourishing Families Virtual Education series reached over 1200 families across the country and was offered every month taught by a panel of experts with a variety of backgrounds and experiences. The series will continue to be offered throughout 2021.

    About the Flourish Collective

    The Flourish Collective was started with a vision to fill the gap in maternal healthcare and make wellness accessible to all moms. The Flourish Collective launched its first product, Flourish Care Baby Registry, in 2020, a first-of-its-kind platform where expecting parents can register for pregnancy, birth, and postpartum support in addition to essential products for mom and baby. Learn more at www.theflourishfund.com.

    CONTACT: Aliza Friedlander

    [email protected]

    How to Find the Right Support from Pregnancy to Postpartum with Melissa Bowley, CEO and Founder of Flourish Collective Inc

    The Importance of Postpartum Support with Melissa Bowley

    Women Of The C-Suite: Melissa Bowley of Flourish Collective Inc On The Five Things You Need To Succeed As A Senior Executive

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